An Aldi store in Edinburgh has been named an unlikely tourist attraction during the Fringe Festival. The supermarket's Portobello branch was included on Trip Advisor's list of "things to do" in the capital.
Popular Supermarket Named on Edinburgh's 'Things to Do'
The world's largest arts event is officially here until August 31. Attracting millions of tourists from all over, it's safe to say that many will want to make the most of their time in the city by visiting some iconic landmarks.
To help out, the travel site has curated a list of popular attractions visitors might want to check off their list of things to see. These include a trip to the iconic Edinburgh Castle, a walk along the historic Royal Mile, and a hike up Arthur's Seat.
Bizarre Suggestion: A Visit to Aldi
Out of them all, the most bizarre suggestion is a visit to one Aldi branch. Located on Main Street, Portobello, it is just a 15-minute drive and 18-minute bus ride away from the city centre, meaning it's quite a convenient location for visitors who may need to get in some groceries during their stay.
The German discounter has said that the branch is just one of the few grocery stores in Scotland to feature on the Trip Advisor list. While it might seem like an unlikely choice, Aldi has said that its Portobello store offers "an authentic Scottish experience."
Scottish Produce and Local Suppliers
As reported by the Retail Gazette, the supermarket giant pointed to its performance in the National Farmers Union's 2026 supermarket shelf study, which found an average of 65 per cent of Aldi's own-label products surveyed in Scotland were Scottish in origin.
Store shelves boast "hundreds of locally sourced products". These include the likes of Equi's ice cream, Angus Soft Fruits and Brownings the Bakers, all of which are from Scottish-based suppliers.
Alan Leslie, Aldi Scotland Buying Director, said: "The Edinburgh Fringe welcomes millions of visitors from around the world each year, and for many, trying Scotland's fantastic food and drink is an essential part of the experience."
"We're proud to work with so many Scottish suppliers to bring high-quality local produce to our shelves, so it's fantastic that our Portobello store has been listed as somewhere visitors can enjoy an authentic taste of Scotland."
Mr Leslie further added that the budget supermarket giant was looking forward to welcoming visitors whether they were sampling local produce, picking up food before a show or collecting one of its Fringe postcards.
Investment in Scottish Food and Drink
With Aldi Scotland confirming that it will continue to invest millions of pounds into the country's food and drink industry each year through its relationships with local suppliers, it's a good opportunity for visitors to sample authentic Scottish produced products.
The arrival of the Fringe festival throughout August doesn't just transform the capital into a stage for live performances, but also as a place to explore more of the local culture, whether that be food and drink experiences or the chance to visit a tourist hotspot.
Meanwhile, for the Affluent Tourists
Meanwhile, for the affluent tourists coming from across the globe, the Daily Record recently took a look inside the Edinburgh hotel that is offering "the most expensive" accommodation during the festival this year.
Gothic landmark The Witchery, located just a stone's throw away from the Castle on the Royal Mile, was found to be charging guests up to over £1,800 a night throughout August.
The renowned five-star hotel boasts nine distinct suites that have been inspired by the building's medieval roots, with celebrity guests including Ralph Fiennes, Jack Nicholson, Christopher Lloyd and Margot Robbie, with the Barbie actress comparing it to Hogwarts.
