Gordon Ramsay, the renowned celebrity chef, is reportedly preparing to launch his own hot sauce brand, potentially escalating tensions with Brooklyn Beckham. The 59-year-old chef has trademarked the name 'Hotter Than Hell by Gordon Ramsay,' a signature high-spice flavor profile already used in several of his restaurants. This move positions him in direct competition with Brooklyn Beckham's hot sauce brand, Cloud23, which launched in 2024.
Background of the Feud
Ramsay and his wife Tana have been close friends with David and Victoria Beckham for over two decades. Their son Jack was Brooklyn's closest childhood friend. However, Ramsay recently waded into the bitter family feud between Brooklyn and his parents, publicly defending David and Victoria after Brooklyn issued a scathing statement in January, cutting all ties with his family.
Ramsay's Defense of the Beckhams
In February, Ramsay refuted several claims Brooklyn made about his parents, urging him to 'remember where you came from.' He attributed the rift to Brooklyn's 'infatuation' with his wife, Nicola Peltz, and insisted that David and Victoria have been outstanding parents. Ramsay stated, 'It's going to be a matter of time before Brooklyn takes a good look at himself and understands just what his parents mean to him.' He also warned Brooklyn that his parents wouldn't be around forever.
Brooklyn's Response
Brooklyn seemingly reacted to Ramsay's comments by unfollowing him on Instagram, though he did not block him outright. Friends of the Ramsays suggested that Brooklyn and Nicola were furious at being portrayed negatively. Brooklyn's Cloud23 hot sauce, priced at £15 per bottle, comes in Hot Habanero and Sweet Jalapeno flavors, and he has also released clothing merchandise.
The Hot Sauce Rivalry
A source told The Sun, 'If Gordon is launching his own sauce, he'll be going up against Brooklyn in that market. Things will get spicy if they end up clashing over it.' Ramsay's Hotter Than Hell sauce is currently in the trademarking phase, with plans to sell directly to the public. The brand includes a sauce, salsa, and relish designed to add intense heat.
Brooklyn's Statement
In his January statement, Brooklyn accused his parents of controlling narratives, attempting to bribe him, and disrespecting his wife. He said, 'I do not want to reconcile with my family. I'm standing up for myself for the first time in my life.' He also claimed his mother danced inappropriately at his wedding, a claim Ramsay dismissed as 'nothing of the sort.'
Despite the tensions, Ramsay maintained that his relationship with Brooklyn remains 'solid,' but acknowledged the difficulty caused by the infatuation. He expressed hope that time would heal the rift and that David would eventually rebuild his relationship with his eldest son.
