It is rare to describe a deodorant as a cult product, but Australian brand Gem has earned that status. Its Skin-Loving Deodorant Antiperspirants have gained a massive following on social media, not only for their effectiveness but also because one particular scent closely mirrors a high-end perfume.
The Santal Sensation
Gem's Santal variant has been repeatedly compared to Le Labo Santal 33 Eau de Parfum, which costs £172 for a 50ml bottle. This iconic fragrance, known for its warm notes of sandalwood, leather, and spicy cardamom, has become a defining scent of the decade. Now, Gem's version is available at Boots with a 25% discount, reducing the price from £4 to just £3.
Why Fans Love It
Beyond its affordable luxury scent, Gem's formula is designed to be gentler on the skin than traditional antiperspirants while still effectively controlling sweat. This combination of skin-friendly ingredients and a sophisticated fragrance has made it a favourite among beauty enthusiasts.
More Scents to Explore
If woody fragrances are not your preference, Gem offers eight different scents. Four are sweet gourmands, and four are fresher and more complex:
- Vanilla Sugar: Pure vanilla, reminiscent of cupcakes or frosted icing.
- Vanilla Macadamia: Sweet with a nutty depth, like buttery toast.
- Coconut Vanilla: A blend of silky coconut milk and exotic vanilla.
- Salted Caramel & Vanilla: Vanilla with rich caramel notes.
- Santal: The best-selling scent, featuring rich sandalwood and spice.
- Cool Fresh: Bright and fruity with Sicilian lemon and cedarwood.
- Fresh Watermelon: Cool watermelon mixed with juicy peach.
- Mango & Coconut Cream: A tropical blend of ripe mango and coconut.
All scents are available at Boots, but they often sell out, especially during discounts. Meanwhile, for those wanting the original Le Labo Santal 33, Fenwick is offering 15% off with the code FRAG15 at checkout.
