BrewDog is set to give away up to 20,000 free beers in London this summer. The promotion, which launched on Monday, August 10, offers customers a free Punk IPA when they order takeaway or groceries via Deliveroo.
How the Offer Works
Customers who opt in to the offer will receive a free can of Punk IPA with their delivery. They will also get a separate voucher for a free pint to redeem at a BrewDog bar. The deal is exclusively available in London and will run for three weeks.
Eligibility and Details
Participants must be aged 18 or over when placing their order. The craft beer has a 5.4% ABV and a 440ml can retails at £3.70 in Sainsbury's.
BrewDog was founded in Scotland in 2007 and was acquired by US drinks company Tilray Brands in March this year. Before the acquisition, the pub chain was known for generating media attention through deliberately controversial campaigns and publicity stunts.
