The best fake tans deliver a south-of-France glow without the flight. With innovation in the industry over the past decade, there is more choice than ever, from fast-drying mists and mousses to gradual or express bottles.
Self-tanning expert James Read advises: “For lighter skin tones, a gradual tan is ideal, as it allows you to build your glow. For darker skin tones, a mousse works well, or you can use a gradual tan to build your desired shade.” Celebrity tanner Sophie Evans adds that mousses are a good all-round formula, but those with dry or sensitive skin may prefer a lotion, which is generally more hydrating and can contain anti-ageing skincare.
Long-established brands like Bondi Sands and St Tropez remain go-to for easy-to-apply mousses, while Tan Luxe, Isle of Paradise and Bali Body are personal favourites for express formulas. For hydrating lotions and creams, Gatineau or Dove gradual formulas are recommended. However, the top pick is a clear water formula that doesn’t stain sheets, dries fast and fades evenly – Bare By Vogue’s takes the top spot.
Tested on naturally pale, dry-prone skin, all bottles in this round-up leave skin feeling soft and smooth. The Bare By Vogue mousse is infused with skin-loving ingredients, is quick-drying, transfer-free and non-sticky, developing in around six hours to a natural, streak-free finish. It lasts up to six days and fades without patchiness. For a budget option, Dove’s gradual tanning formula costs under £5, builds a natural glow with minimal effort, and has a subtle scent. It is quick-drying, non-staining and leaves skin smooth and streak-free within four hours.