Sky Sports' Female TikTok Channel Ditched in 3 Days
Sky Sports' Halo TikTok channel aimed at women was pulled after just three days. Discover why this marketing misstep highlights a fundamental flaw in how sports engage female audiences.
Sky Sports' Halo TikTok channel aimed at women was pulled after just three days. Discover why this marketing misstep highlights a fundamental flaw in how sports engage female audiences.
Sky Sports has scrapped its female-targeted Halo brand just days after launch following a furious backlash accusing it of being patronising. Read the full story.
Sky Sports faces criticism for its new female-targeted TikTok channel 'Halo', branded the 'lil sis' of main content and accused of patronising women with pink branding. Discover the full story.
Missouri's legal sports betting market, launching 1st December, is projected to generate a massive $3.88bn handle in its first year. Discover the key figures and driving forces behind this economic surge.
John F. Kennedy's only grandson Jack Schlossberg announces congressional bid for New York's 12th district. The 32-year-old aims to continue the Kennedy political legacy.
Jack Schlossberg, grandson of JFK, announces his run for Congress in New York. The Democrat aims to tackle the cost of living crisis and help his party regain the House.
Democratic socialist Zohran Mamdani delivers blistering critique of Mario and Andrew Cuomo's political legacy, drawing stark Trump comparisons in viral city hall address.
Eric Trump reveals serious considerations about a 2028 presidential bid during a Republican fundraiser, signalling the Trump dynasty's potential continuation in American politics.
The NFL community is in mourning following the passing of Keith Browner Sr, former defensive end and patriarch of one of American football's most remarkable dynasties, at age 67.
Discover how Keira Knightley's parents, playwright Sharman Macdonald and actor Will Knightley, shaped her path to stardom in this revealing family portrait.
Emily Roux, daughter of legendary chef Michel Roux Jr, opens up about the pressures of growing up in a culinary dynasty and why she feels she must work twice as hard to prove herself in London's competitive food scene.
From Premier League drama to boxing's biggest punches, dive into our weekly sports quiz covering football, cricket, rugby, boxing, darts, baseball and swimming for your chance to win exciting prizes.
Former President Donald Trump has shared astonishing footage portraying himself as monarch of the United States, complete with royal crown, amid escalating courtroom dramas and accusations of political persecution.
University of Washington runner Evie Toone launches groundbreaking legal action against NCAA, challenging transgender athlete policies in collegiate sports amid growing national debate.
Millions of Virgin Media customers face sports blackout as Sky and TNT Sports channels disappear in major carriage fee dispute. Find out when your favourite sports might return.
The sudden and tragic passing of Barstool Sports personality Cody Beef has sent shockwaves through the sports media community, leaving colleagues and fans mourning the loss of a beloved content creator.
The NFL has issued an urgent warning to its athletes about gambling dangers after explosive revelations of Mafia involvement in the NBA's betting controversy. Learn how American sports leagues are battling organised crime infiltration.
Exclusive investigation reveals how NBA legends and modern stars became entangled in gambling controversies that threatened the integrity of professional basketball.
The granddaughter of a celebrated British Olympian has failed to qualify for a sporting event after finishing behind a transgender student, sparking a family appeal and reigniting the debate about fairness in women's sports.
The latest episode of The Guardian's 'Gina' podcast reveals a dramatic power struggle within a British tech empire that mirrors the hit TV series Succession, featuring boardroom coups and family betrayal.
The gripping story of Gina, a modern tech dynasty heiress, battling corporate intrigue and family betrayal in a high-stakes power struggle that mirrors the hit TV drama.
A gripping podcast reveals the explosive boardroom battle that tore apart a tech dynasty, exposing the brutal reality of family business succession when billions are at stake.
Exclusive insight into the gripping corporate power struggle that mirrors HBO's Succession, featuring family betrayal and high-stakes tech empire warfare.
A gripping new podcast reveals the explosive family power struggle behind a global tech empire, where corporate ambition clashes with blood ties in a drama mirroring the hit TV series.
Hollywood star Dakota Johnson opens up about her famous parents Melanie Griffith and Don Johnson, confronting the 'nepo baby' conversation with refreshing honesty about privilege and pressure in Tinseltown.
Women's basketball stars secure groundbreaking salary increases and enhanced benefits in transformative WNBA agreement, marking historic progress for professional women athletes.
ESPN presenter Sam Ponder ignites controversy by sharing a viral video about transgender athletes in female sports, questioning fairness and sparking intense social media debate about biological advantages.
Discover the astonishing true story of Benjamin Lee, the real-life Guinness heir whose extraordinary double life inspired the hit Channel 4 drama. From brewing dynasty to secret identity, this is the revelation that will shock television audiences.
Leading sports psychologists warn that overbearing parental behaviour is becoming the primary obstacle to children's athletic development and enjoyment in UK sports.
Discover the incredible true story of how Muhammad Ali stepped into the sumo ring against Japan's wrestling titans during his 1970s Tokyo visit - a remarkable crossover of combat sports history.