MrBeast: Mastering the Digital Attention Economy
An in-depth exploration of Jimmy 'MrBeast' Donaldson's unprecedented YouTube success, analysing the strategic genius and psychological tactics behind his viral empire.
An in-depth exploration of Jimmy 'MrBeast' Donaldson's unprecedented YouTube success, analysing the strategic genius and psychological tactics behind his viral empire.
A London theatre's decision to issue a content warning for its production of 'Dracula' over the use of fake blood has ignited a fierce debate about artistic freedom, audience sensibilities, and modern theatre etiquette.
Ofcom, the UK's communications regulator, has initiated its first major investigation under the groundbreaking Online Safety Act, targeting the controversial platforms 4chan and Kiwi Farms for potentially hosting illegal content.
A deep dive into how Netflix's powerful recommendation engine is fundamentally reshaping filmmaking, creating a homogenised landscape of predictable content that prioritises watchability over artistic risk.
YouTube TV signs a significant distribution agreement with a network of pro-Trump channels, sparking debate over platform neutrality and content curation.
Discover how a disillusioned professional abandoned her conventional career to build a successful digital nomad lifestyle in Southeast Asia, transforming her passion for travel into a profitable influencer brand.
OpenAI announces a strategic partnership with TikTok, integrating its advanced AI models directly into the social media giant's creative tools, reshaping content creation for millions.
An emotional mother from the UK reveals her devastation after discovering her daughter's secret OnlyFans account, sparking a painful family rift and raising questions about the platform's impact on modern relationships.
A French influencer known as 'Kick' has died after falling from a height during a live-streamed event in Paris, prompting a major police investigation and raising serious questions about online safety and the pressures of content creation.
An urgent national warning has been issued to British parents about the hidden risks of AI 'friend' chatbots. Experts reveal how children are being exposed to harmful content, sexualisation, and data harvesting through seemingly innocent apps.
YouTube sensation Emma Chamberlain reveals how she transformed from viral star to business mogul with an £8.5 million property portfolio, luxury investments, and her revolutionary coffee brand.
Exclusive investigation reveals how top UK-based OnlyFans creators are making millions while HMRC launches major tax compliance operation targeting the lucrative adult content industry.
Forget the dress or the cake. The newest must-have for modern UK weddings is a professional content creator, hired to capture every moment for social media. Discover how this booming trend is reshaping the big day.
Exclusive investigation uncovers the stark pay disparities in the UK influencer market. Discover what content creators really earn on Instagram and TikTok, from nano-influencers to mega-stars, and why transparency is shaking the industry.
Exclusive: TikTok is set to axe a significant number of UK-based content moderator roles, outsourcing them to overseas contractors, despite the new Online Safety Act demanding greater local accountability. This move raises serious concerns about enforceme
A YouTuber with no professional basketball experience has been hired by the NBA's Memphis Grizzlies as a scout, proving the power of digital content in the world of elite sports recruitment.
Helldivers 2's latest premium Warbond, 'Viper Commandos,' delivers a tactical arsenal inspired by Halo's ODSTs. Dive into the new weapons, armour, and explosive stratagems available now for Super Earth's finest.
Exclusive investigation reveals Instagram's algorithm actively promotes harmful eating disorder content to vulnerable teenagers, despite Meta's repeated safety pledges.
Major baby food manufacturers in England have been given an 18-month deadline by health officials to drastically reduce sugar content and improve the nutritional value of their products, following a damning report on misleading labelling and unhealthy ing
An explosive investigation reveals major media outlets Wired and Business Insider are publishing AI-authored articles without proper disclosure, sparking a fierce debate on media ethics and transparency in the digital age.
French authorities have launched a major investigation after a man tragically died during a live online broadcast, raising urgent questions about digital platform responsibilities and real-time content moderation.
The UK's TikTok community is in mourning following the sudden death of viral star John Crawley at 47. Family and fans pay emotional tribute to the beloved content creator known for his infectious humour.
A leading UK paediatrician issues a stark warning to parents about the potential health risks, including obesity and tooth decay, associated with popular children's gummy vitamin supplements.
Despite new UK online safety regulations, major social media platforms continue to expose vulnerable teenagers to harmful suicide-related content, raising concerns about enforcement and corporate responsibility.
A damning investigation reveals social media giants continue to recommend harmful content to vulnerable users, despite promises to improve safety measures.
Dive into the most thrilling moments of the NFL season with exclusive highlights, game-changing plays, and unforgettable victories. Perfect for fans craving a recap of the action-packed season.
Instagram is under fire for allegedly promoting inappropriate content to underage users, raising concerns over child safety on the platform.
Shocking investigation reveals how influencers deported from the US continue earning thousands through TikTok, with some even leveraging their 'banished' status for greater fame.
Artificial intelligence is revolutionising cat videos, creating hyper-fast, surreal soap operas that are as addictive as they are unsettling. Discover the strange new world of AI-generated feline content.