An influencer has been heavily criticised for an out-of-touch social media post encouraging blood donations in the wake of the Bondi terror attack. The post, which urged followers to donate blood, was seen as insensitive and self-promotional given the tragic circumstances.
The backlash comes after a harrowing first-hand account from Jessica Rozen, a mother who attended a Hanukah event at Bondi when the attack occurred. Rozen described the chaos and terror of the incident, including witnessing a gunman on a footbridge and protecting a young girl during the shooting.
Rozen's account highlights the real trauma experienced by those present, contrasting sharply with the influencer's tone-deaf call for donations. Many social media users accused the influencer of exploiting the tragedy for personal gain, with comments calling the post 'tone-deaf' and 'disrespectful'.
The incident has reignited debates about appropriate conduct on social media during crises, with experts urging influencers to show sensitivity and avoid self-promotion in the aftermath of traumatic events.
