Amazon Fire TV Stick 4K Plus Hits 58% Off in Limited-Time Deal
Amazon Fire TV Stick 4K Plus slashed to £24.99

Time is running out for UK consumers to secure a major bargain on one of Amazon's most popular gadgets. The Amazon Fire TV Stick 4K Plus is currently available for a heavily discounted price of just £24.99, down from its usual £59.99. This represents a substantial saving of 58%, but the offer is strictly limited and is set to conclude on 31st December.

What Does The Fire TV Stick 4K Plus Offer?

This compact streaming device is designed to transform any television with an HDMI port into a fully-featured smart TV. It grants access to a vast library of content from all major streaming platforms, including Netflix, Prime Video, and Disney+, all viewable in vibrant 4K Ultra HD quality where available. It's important to note that separate subscription fees apply for most of these services.

However, the device also provides plenty of free entertainment options. Users can explore thousands of films and TV episodes through ad-supported applications like Pluto TV and Twitch. For gaming enthusiasts, the Fire TV Stick 4K Plus stands out as one of the few streaming devices that supports the Xbox app, allowing users to stream games directly without the need for a console.

Seamless Integration and Rave Reviews

As an Amazon product, the device boasts deep integration with the Alexa voice assistant. This enables full hands-free control for smart homes, making it simple to search for content, control playback, or manage other connected devices just by using your voice. The feature eliminates the need for tedious typing on the included remote control.

The gadget's popularity is reflected in its impressive customer rating. It holds the position of a number one bestseller in its category on Amazon, with an average score of 4.7 out of 5 stars from over 28,100 reviews. Many shoppers have been effusive in their praise.

One satisfied customer stated the device "works a thousand times better than a smart TV" and was "worth every penny," while another highlighted its portability for use in hotels and Airbnbs. A third reviewer commended its quick and automatic setup process.

Considerations and Alternatives

While feedback is overwhelmingly positive, a small number of users noted minor drawbacks. One pointed out that the supplied power cable is relatively short, potentially requiring an extension lead. Another expressed disappointment that the device still uses a micro-USB port for power in 2025.

For those loyal to other ecosystems, alternative products are available. The Apple TV 2022 Wi-Fi 64GB - 4K is priced at £149 from Argos, offering high-end features like Dolby Vision and Spatial Audio. Another option is the Roku 4K Streaming Stick Plus from Currys for £39.99, which includes access to over 200 free channels.

Amazon also reminds customers that they can trade in older Fire TV models to receive an extra 20% discount on the new device, with free returns offered. With the clock ticking on this significant price reduction, consumers looking for a simple and powerful upgrade to their home entertainment setup are urged to act quickly before the deal disappears.