Wimbledon doubles champion Jamie Murray has launched a scathing attack on US Open organisers after a glaring omission on their flagship promotional billboard in New York. The Scottish star expressed his fury that Emma Raducanu, Britain's US Open champion and global superstar, was completely excluded from the tournament's main advertising.
The astonishing snub sees the 2021 Flushing Meadows winner overlooked in favour of other players, despite her historic achievement and marketability. Murray didn't hold back in his criticism of the decision, highlighting what many see as a bizarre oversight by the tournament's marketing team.
A Champion Overlooked
Raducanu's fairy-tale victory at Flushing Meadows in 2021 remains one of the most remarkable stories in modern sport. Her straight-sets triumph against Leylah Fernandez catapulted her to international fame and made her the first British woman to win a Grand Slam singles title since 1977.
Yet, despite this historic achievement and her status as a former champion, tournament organisers have chosen to feature other players on their primary promotional material displayed throughout New York City.
Murray's Furious Reaction
Jamie Murray, a seven-time Grand Slam doubles champion himself, took to social media to voice his disbelief. His reaction echoes the sentiments of many tennis fans and pundits who find the exclusion inexplicable.
"This isn't just about national pride," one insider commented. "It's about recognising a player whose story brought incredible attention to the sport and to the US Open itself. Her absence from promotional material makes little commercial or sporting sense."
Marketing Misstep or Deliberate Decision?
The controversy raises questions about the selection process for such high-profile promotions. With Raducanu's enormous following and recognition value, particularly in the key Asian market, many industry experts are puzzled by the decision.
As the final Grand Slam of the year approaches, all eyes will be on how tournament organisers address this growing backlash and whether Raducanu will receive the recognition many believe she deserves as a former champion.
