Zak Brown, the charismatic chief executive of McLaren Racing, has cemented his status as one of the highest-paid figures in global sport following the team's dramatic resurgence. His total remuneration for the 2024 season, buoyed by bonuses after McLaren's constructors' championship victory, reached a staggering £37.4 million ($50.4m).
Building a Multi-Million Pound Motorsport Empire
The American's financial success is the culmination of a decades-long career at the pinnacle of motorsport business. Brown's current estimated net worth stands at approximately £74.8 million ($100m), a fortune built not just on his McLaren salary but on shrewd entrepreneurial ventures. His foundational success came from founding Just Marketing International (JMI) in 1995, which grew into the world's largest motorsport marketing agency. He sold JMI in 2013 for a reported £56.9 million ($76m).
Beyond the F1 paddock, Brown has constructed a formidable sporting empire. He is the co-founder and co-owner of United Autosports, a professional racing team that competes at legendary events like the 24 Hours of Le Mans. This parallel enterprise showcases his deep and diversified involvement in international motorsport.
The Priceless Car Collection and Lavish Lifestyle
Perhaps the most visible sign of Brown's passion and wealth is his extraordinary private collection of historic race cars, held under the United Autosports Collection banner. This assemblage is considered one of the most significant globally and includes icons such as Ayrton Senna's 1991 Monaco Grand Prix-winning McLaren MP4/6 and Mika Häkkinen's 2001 McLaren MP4-16. The collection spans classic Formula 1, IndyCar, and Group C endurance machinery.
His garage also features modern road-going hypercars, including a McLaren P1 and a rare Ferrari F50 valued at around £2.9 million ($4m). While born in the United States, Brown is a long-term UK resident, living with his wife Tracy and their two sons in the Surrey countryside, close to McLaren's Woking headquarters.
The Brand-Building CEO Behind McLaren's Revival
Since taking the helm, Brown has been instrumental in revitalising the McLaren brand and corporate culture. Known for his accessible and charismatic public persona, he has engaged fans through memorable gestures, such as making public bets with his drivers that often result in him getting a new tattoo to commemorate their successes.
This unique blend of marketing genius, sporting acumen, and personal flair has not only transformed McLaren's fortunes on track but has also built an enviable personal and business legacy in the world of high-speed motorsport.
