Manchester United's official club shop has sparked controversy after reports emerged that fans wearing rival team kits are being turned away at the door.
The policy, which has left many supporters fuming, was allegedly enforced at the Old Trafford megastore, with staff refusing entry to anyone sporting colours of opposing clubs.
Why Are Fans Being Banned?
According to eyewitnesses, the strict dress code appears to target supporters of Manchester City and Liverpool in particular, though other Premier League rivals may also be affected.
One disappointed fan told reporters: "I came with my son who was wearing a City shirt – we were told to leave immediately. It's ridiculous when we just wanted to buy a United kit for his cousin."
Club's Response
While Manchester United hasn't officially commented on the policy, insiders suggest it's part of efforts to maintain a "home ground atmosphere" in club facilities.
Retail staff reportedly received new guidelines this season instructing them to politely refuse entry to anyone wearing "clearly identifiable" rival merchandise.
Fan Reactions Split
The move has divided the Red Devils' fanbase:
- Supporters: "It's about time! Old Trafford should be for United fans only"
- Critics: "This is petty and bad for business – families often support different teams"
- Neutrals: "Other clubs do similar things, but usually only on matchdays"
Football pundits argue the policy might backfire commercially, especially when attracting younger fans and tourist visitors who often collect multiple kits.
What About Other Clubs?
While some Premier League teams discourage rival colours in certain areas on matchdays, Manchester United appears to be taking one of the hardest lines in general retail situations.
The controversy comes as clubs increasingly monetise their retail operations, with United's megastore being one of the most profitable in world football.
