
Greg Swann's arrival as the AFL's newest executive has sparked excitement across the league. With a proven track record in sports administration, Swann is poised to bring fresh ideas and strategic improvements to Australian football. Here are five key areas where he can leave his mark:
1. Financial Sustainability
Swann's expertise in financial management could help clubs navigate economic challenges, ensuring long-term stability and growth.
2. Grassroots Development
Investing in youth programs and community engagement will be crucial for nurturing future talent and expanding the sport's reach.
3. Fan Engagement
Enhancing the matchday experience and leveraging digital platforms can strengthen connections with supporters and attract new audiences.
4. Competitive Balance
Addressing disparities between clubs will be vital to maintaining an exciting and unpredictable competition.
5. Innovation in Broadcasting
Exploring new media partnerships and technologies can revolutionise how fans consume AFL content.
With these priorities in mind, Swann's leadership could usher in a transformative era for the AFL.