Turning Point USA's Alternative Super Bowl Halftime Show Draws Millions
Turning Point USA (TPUSA) hosted an "All-American Halftime Show" as a conservative alternative to the official Super Bowl performance by Bad Bunny. The event, which concluded with a montage dedicated to TPUSA founder Charlie Kirk, was announced in October 2025 following criticism from conservative circles over Bad Bunny's selection for the main show.
Event Details and Performances
The TPUSA alternative show featured artists such as Kid Rock and was designed to offer a different cultural perspective. It garnered approximately 4.5 million views, indicating significant interest among certain audience segments. The event received notable support from the White House and Secretary of Defense Pete Hegseth, highlighting its political undertones.
Political Reactions and Public Opinion
President Donald Trump criticised the official Super Bowl halftime show on Truth Social, calling it "absolutely terrible." This comment aligned with the broader conservative backlash that initially spurred TPUSA's alternative event. However, public opinion appeared divided. A YouGov America survey revealed that 35 per cent of respondents preferred Bad Bunny's official show, while 28 per cent favoured the Kid Rock-headlined alternative, suggesting a competitive but not dominant reception for the TPUSA offering.
The alternative halftime show underscores ongoing cultural and political divisions in entertainment, with TPUSA leveraging the Super Bowl's platform to promote its message. The event's success in attracting millions of viewers and high-profile support points to a growing niche for politically charged alternatives in major sporting events.
