Girlguiding UK Introduces Exciting New Badges for Gen Alpha, Including Fandom and Thrifting
Girlguiding's new badges for Gen Alpha

Girlguiding UK has unveiled a vibrant new collection of badges tailored to the passions of Generation Alpha, ensuring the century-old organisation stays relevant in today's fast-changing world. The updated programme introduces exciting activities around contemporary interests like online fandom communities and eco-conscious thrifting.

Modern Skills for Modern Girls

The new badge system reflects how young people's interests have evolved in the digital age. Among the fresh offerings are opportunities to earn recognition for participating in fan communities, creating digital content, and practicing sustainable fashion through thrift shopping.

Fandom Fun

One standout addition allows girls to explore their favourite books, films or games through the new fandom badge. This recognises the important role online fan communities play in many young lives today.

Thrifting for Change

The thrifting badge encourages sustainable consumer habits, teaching girls about the environmental and economic benefits of second-hand shopping - a particularly timely skill amid growing climate concerns.

Staying Relevant for 100+ Years

"We're constantly evolving to reflect what matters to girls today," said a Girlguiding spokesperson. "These new badges help us engage Generation Alpha while maintaining our core values of empowerment and skill-building."

The update follows extensive consultation with young members and continues Girlguiding's tradition of adapting to societal changes since its 1910 founding.