A British woman has shed nearly four stone (54lbs) and is now smiling again on holiday, thanks to a weight loss app currently offering 80% off plans. Lesley Huntde-Perez is among many users who have transformed their lives using the Simple app.
How the Simple App Works
The app has quietly built a loyal following for its personalised plans and focus on realistic, achievable habits. Rather than strict calorie counting or eliminating entire food groups, it emphasises small, manageable changes that are easier to maintain long-term.
Another user, Karen Heffernan, lost 14-and-a-half stone—more than half her body weight—starting at 26-and-a-half stone, over about 18 months. She said: "I can't believe it's actually been so simple. I've not felt deprived along the way; my motto now is 'delay don't deny'."
Exclusive Discounts
New users can currently enjoy up to 80% off plans using the code 'REACH', plus a two-for-one offer to share a subscription with a friend or family member. Simple claims its app is a clinically proven weight loss tool that has helped users lose over 18 million pounds.
Signing up is straightforward: new members take a quiz, and Simple builds a tailored plan based on their goals, daily routine, and preferences. The app includes intermittent fasting tracking, simple workout guidance, and easy food logging via typing, voice input, or photo snapping.
AI Coach Avo
A standout feature is Avo, the app's AI coach, which provides instant tips, meal ideas, and gentle encouragement. User Susan Rae found it transformative, helping her stay on track without feeling restricted. She lost "over 40 pounds and 40 inches from my body using the Simple app" and added: "I'm 15 pounds less than my goal weight today through no effort, no grinding, no obsessing."
Alternatives
For those seeking other options, Noom focuses on mindful eating, while MyFitnessPal offers food and fitness tracking with both free and premium features.
User Reviews
Simple has an 'Excellent' rating of 4.3 out of 5 on Trustpilot. One user said: "This app has helped motivate me to move and make better choices at each meal." Another noted: "The encouragement I get is a tremendous help in this journey." Some feedback included: "I'm really enjoying this app but I honestly don't have the time sometimes to complete every task. The workouts are great and so are the reminders." Another added: "Great app, wish you could customise the drinks more." Overall, most users are pleased with their experience.
