Boots has launched its New & Trending Beauty Box, offering shoppers over £145 worth of beauty products for just £45. The box features a selection of 14 items from the latest brands to launch at the retailer, as well as viral favourites seen across social media, representing a saving of £100 on the typical retail value.
Among the contents is the ELF Power Grip primer, usually priced at £10, which has been described as a budget alternative to the Milk Hydro Grip primer. Also included is L'Oreal Elvive Glycolic Gloss, a five-minute lamination treatment with a usual price of £15.99, and the BYOMA Barrier+ Repair Treatment, a moisturiser that retails for £16.99 and has been compared to more expensive high-end options.
The box also contains the Sol de Janeiro Delicia Drench Body Butter, a thicker and richer version of the brand's popular Bum Bum Cream, alongside the No7 Define & Enhance Mascara, a buildable formula that claims to avoid clumping. Beauty enthusiasts will also find a lustrous liquid eyeshadow from Ariana Grande's r.e.m. beauty brand, a 17 highlighter wand, and a Natural Collection clear mascara in revamped packaging.
One product, the Curlsmith Hold Me Softly Style Balm, may not suit all hair types, but the range of items means the box offers a broad selection for makeup and skincare fans. Available now for £45, the New & Trending Beauty Box provides an opportunity to try premium products at a discounted price.
