Shoppers say 55p-a-use collagen makes skin 'plumper' and 'younger'
55p-a-use collagen praised by shoppers for younger-looking skin

Shoppers have praised a collagen supplement that costs around 55p per serving, with some saying their skin looks less lined and 'definitely plumper'. Wellgard's Collagen Powder is made from naturally occurring Type I & III hydrolysed bovine collagen peptides and is designed to blend into coffee, tea, smoothies and water without altering the taste or texture of food and drinks.

Price and availability

A single tub of the collagen contains 31 servings and can be purchased for £16.99 on a subscribe and save offer, working out at around 55p per serving. Those who do not want to commit to regular deliveries can make a one-off purchase for £19.99, while there are also buying options for three pack or six pack quantities for shoppers who wish to stock up.

Made in the UK, Wellgard's collagen is also free from sugar, dairy, lactose and fat and contains only pure bovine collagen peptides. The effects of oral collagen for skin anti-aging have been documented in a 2023 meta-analysis published by MDPI, a peer reviewed open access journal. Findings suggest that collagen supplements can have positive effects on skin, especially when it comes to elasticity.

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Shopper reviews

Reviewers have awarded the product a 4.8 star rating out of five on the brand's website from thousands of reviews. One person said: "This product is fantastic. I have been taking it for about 3 weeks and am receiving great comments on my skin and hair. My face is definitely plumper and have even been told I'm looking younger. A bonus to using this product is my lips seem fuller which I wasn't expecting. Just placed a further order."

Meanwhile someone else commented: "Absolutely love this. Was recommended by a friend and I thought I'd give it a try. Felt more energy within a week and then thought maybe it was the placebo effect, however 1 month later I have ordered more and will continue to do so. Skin looks less lined, scraggy neck is disappearing, I feel great and being late late 50s this is such a bonus. I feel and look younger thanks to my friend's recommendation."

A third also raved as part of a lengthy review: "Easy to swallow once dissolved and I also think it has made a difference to my skin health - I have had many compliments on my glowing skin."

Other retailers

At Amazon - where the product is also sold - fans are equally enthusiastic. One said: "Absolutely fantastic. I've only been using this for just over a week and I got it for my arthritis. To date my joints are the same but OMG my skin is amazing. Fresh, clear, dewy and younger looking, so I can only rave about this product."

It is worth noting that one mentioned a minor concern over the taste in part of their review, writing: "Whilst this is amazing value compared to other brands I struggle with the taste and texture as it doesn't dissolve easily into hot or cold drinks."

Elsewhere, at the time of writing, Revive Collagen's Enhanced Plus 10,000mgs Liquid Hydrolysed Marine Collagen Sachet (14 Day) has been reduced at LookFantastic, priced at £42.52 down from £44.99. Meanwhile at Holland & Barrett, the Vital Proteins Collagen Peptides Unflavoured 284g is now £22.49 down from £29.99.

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