The Apprentice star Jessica Cunningham pregnant with sixth child
The Apprentice star Jessica Cunningham pregnant with sixth child

Jessica Cunningham, known for her appearances on The Apprentice and Celebrity Big Brother, has announced she is expecting her sixth baby. The reality star shared the news on Instagram, writing: “Well, 2026 just got interesting.” She posted a picture cradling her baby bump and added that she feels “totally blessed”.

The mother of five said she originally planned to focus on her career but believes “the Universe/God had different plans”. Referring to the Chinese zodiac, she noted: “This is the year of the fire horse and growing a real life little human for the 6th time has really made me feel my fire again.”

Cunningham first rose to fame on Lord Alan Sugar’s business show in 2016. She has two children with her partner Alex Daw: son Digby, born in 2018, and son Dudley, born in 2021. Her three eldest daughters – Poppy, Hattie and Olive – are from a previous relationship with Alistair Eccles, who took his own life in 2017.

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The star has previously spoken about the challenges of parenting five children, admitting she struggled with the transition from three to four. She also described using a visualisation technique during homebirth, saying she “danced the baby out” to welcome the pain and contractions.

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