Tammy Hembrow's reality television takeover is showing no signs of slowing down, as Daily Mail can exclusively reveal she has secured a major new TV deal. Insiders claim the fitness influencer, 32, has signed on with Paramount+, with rumours suggesting she is set to replace Charlotte Crosby on Aussie Shore.
New Role on Aussie Shore
Sources close to production allege Tammy will step into the show's coveted 'boss' role after Charlotte, 36, bowed out of filming for the new season. Executives are said to be eager to secure a high-profile Australian star capable of connecting with the franchise's younger audience. According to insiders, negotiations between Paramount+ and Tammy had been taking place for several months before a deal was finalised.
'Paramount+ wanted someone who already had a massive following and could bring a fresh energy to the format,' one source claimed. 'Tammy ticked every box.'
'She's become one of the most talked-about personalities in Australia and executives believe she is exactly the kind of star Aussie Shore needs right now,' they added.
Rising Profile in Television
The casting decision comes as Tammy's profile within television circles continues to skyrocket following Channel Nine's new reality series Shark! Industry insiders say network executives were impressed by Tammy's performance and audience appeal, with several broadcasters now viewing her as one of the country's most bankable reality personalities.
'Shark! opened a lot of doors,' another source claimed. 'People were already aware of Tammy's social media influence, but television executives have now seen what she can bring to a major entertainment format.'
While Aussie Shore marks Tammy's biggest hosting-style television role to date, sources suggest it may only be the beginning of her relationship with Paramount+. Insiders claim executives have been discussing additional opportunities for the influencer across the streaming platform's growing slate of unscripted programming. 'There are definitely more conversations happening,' the source alleged.
Production Overhaul and New Location
Production officially kicked off on Friday, with the series relocating from Cairns to a sprawling luxury mansion on the Gold Coast in what insiders describe as a 'massive visual upgrade' for the franchise. Daily Mail can exclusively reveal the new Aussie Shore party property is the infamous 'prank house' of Australian social media star Shammi Prasad, who boasts 11.1 million followers across TikTok and Instagram. The $4 million, seven-bedroom, 8,170 square metre Gold Coast estate features heavily in his viral videos, including the notorious 'renovation scare prank'.
Sources close to production say the new property places the cast a short distance away from some of the Gold Coast's biggest nightlife hotspots, with club culture expected to play a much larger role in the upcoming season. 'Producers wanted the show to feel glossier, sexier and more chaotic,' one insider claimed. 'The Cairns location made things difficult because the cast felt isolated. On the Gold Coast, they're right in the middle of the action.'
Daily Mail has been told two major Gold Coast nightclubs have already been locked in for filming this weekend alone, with producers planning large party sequences almost immediately after cameras start rolling. 'The nightlife is going to be a huge part of the show now,' the source continued. 'They want people hooking up, fighting, partying and causing headlines from the very first weekend.'
Cast Changes and Future Prospects
It comes as Paramount+'s chaotic reality franchise Aussie Shore is undergoing a massive behind-the-scenes overhaul, with insiders revealing four original cast members have been dumped ahead of the show's next season. Daily Mail understands Lachie, Rhinna, Kyle and Lily will not return, as producers replace them with four new housemates while the network attempts to inject fresh drama into the fading party format.
Meanwhile, insiders claim Paramount+ executives were thrilled with Callum Hole's popularity during the first season and quickly moved to lock him into a much bigger deal. 'Callum tested incredibly well with younger viewers,' a source alleged. 'He understands reality TV and knows exactly how to create moments. Producers see him as someone who can carry the franchise.'
The move also represents a significant changing of the guard for Aussie Shore, with Charlotte having become synonymous with the franchise following her involvement in previous seasons. However, insiders insist Paramount+ executives are thrilled with the direction the series is taking. 'They're incredibly happy with Tammy,' the source claimed. 'They think she'll be a fantastic addition and bring a completely different dynamic to the show.'
Daily Mail has reached out to Aussie Shore and Tammy Hembrow for comment.
