Sir Andy Murray has launched a scathing critique of BBC's Wimbledon coverage, revealing he turned down punditry work because he finds the broadcaster's approach 'not that interesting'. The 39-year-old tennis legend, who retired in 2024, instead launched a YouTube channel with his brother Jamie called 'The Set'.
Murray's Criticism of BBC Coverage
In an interview with The Telegraph, Murray said: 'I just have always found tennis commentary and coverage to be quite down the middle. I don't necessarily find it that interesting or that insightful.' He added that he would only consider punditry 'if it was done in a very different way', but doubted that would happen at Wimbledon.
Murray had a brief guest punditry role for the BBC in 2018 while injured, but admitted he didn't enjoy it. His comments come as the BBC extended its Wimbledon broadcast deal until 2033, with next year marking 100 years of coverage.
YouTube Freedom Over Traditional Broadcasting
Murray explained his preference for YouTube, saying: 'With The Set, we have total flexibility about when we film stuff, we know which hours we work, and there's no restrictions on what we can and can't do.' He described his previous on-camera interviews as not enjoyable, contrasting them with fun collaborations with golf influencers the Fore Brothers, Ian Poulter, and Kevin Pietersen.
The first episode of 'The Set' features superstar influencer KSI being taught tennis by the Murray brothers. The channel reflects a broader trend of younger audiences moving away from traditional sports broadcasting to digital platforms.
Life After Tennis
Since retiring from professional tennis and ending his coaching stint with Novak Djokovic, Murray has been spending time with wife Kim and their four children, improving his golf game, and diversifying business interests. He has no plans to join the BBC's Wimbledon punditry roster.
