Meghan Markle is reportedly planning a major expansion of her lifestyle brand As Ever in 2026, including a cookbook and new product lines. According to an insider, the Duchess of Sussex is in talks to release a cookbook in early 2026, coinciding with a spring launch of additional lifestyle products.
The cookbook is said to be inspired by her Netflix series With Love, Meghan, featuring recipes from the show as well as other favourites shared on Instagram. The insider told the Daily Mail: “Meghan is looking at a cookbook for early 2026, and there will be more lifestyle products coming in the spring. 2026 is looking like another big year for her. There will be more wine and definitely more homeware too. But she will ease off selling her biscuit and crepe kits.”
Meghan launched As Ever in March 2025 alongside the first season of her Netflix series, initially focusing on jams and baking mixes. Throughout 2025, she expanded into wines, honey, tea, and other edibles. A rare pop-up shop at Soho House in Hollywood gave fans a chance to buy products in person, and more pop-ups are reportedly being considered, depending on the performance of her Netflix Christmas special.
The Christmas special received mixed reviews. Times columnist Hilary Rose described it as “unfathomable,” while Emily Ferguson of the Express praised it for offering “handy tips on wrapping awkward items.” Netflix has not yet released viewing figures for the special.
Meghan has not confirmed any major projects for 2026, and representatives have been contacted for comment. The insider added that the potential for more in-person shops hinges on how well the Christmas show performs.
