Love Island's Lucinda Strafford Sparks Villain Label After Cream Pie Drama
Lucinda Strafford Branded Love Island Villain After Pie Incident

Lucinda Strafford's Cream Pie Attack Sparks Love Island Villain Debate

Lucinda Strafford has been branded the "greatest villain" Love Island has seen in years after she dramatically pied Samie Elishi in the face during Thursday's explosive episode. The incident occurred during the villa's Snog, Marry, Avoid game, which for the first time in the show's history allowed contestants to launch a whipped cream pie at someone of the same sex.

Viewers were left stunned when Lucinda, aged 26, made the bold decision to smear whipped cream all over Samie's face during her turn. The shocking moment has ignited intense speculation among fans, with many theorizing the aggressive move stemmed from lingering resentment over not being invited to Samie's brand party before entering the villa.

Dramatic Confrontation and Fan Reactions

After snogging Sean and marrying Curtis in the game, Lucinda targeted Samie, 25, with the pie, prompting fellow islander Belle Hassan to exclaim: "f**k that was hard." Lucinda justified her action by telling Samie: "I thought you were quite over opinionated with the situation with Sean even questioning it."

Samie immediately hit back: "Of course I'm questioning it. It came out of the blue. For two days you were pining over Tommy and then it came out of the blue, everyone was in shock." Later in the beach hut, Samie reflected: "It was the most random thing. It was bitchy if I'm honest."

Fans took to social media platform X to express their shock, with comments including: "Lucinda resents Samie," "Lucinda is a weapon," and "Lucinda pied Samie hard?" Others noted: "That pie from Lucinda was even aggressive?? Yikes" and "Lucinda must be upset about not being invited to Samie's dinner."

Underlying Tensions Surface

The dramatic pie incident followed an earlier confrontation where Lucinda directly addressed not being invited to Samie's party. During scenes earlier in the show, Samie stated: "Look I considered you a mate of mine in the industry, like I do."

Lucinda responded: "Yeah we went to Tulum together on a brand trip and we had a blast and it was funny and hilarious, but all since then, when was the last time we texted? No, I don't mean that in a rude way saying we aren't friends, obviously we are friends, we went to Tulum together, but do you know what I mean?"

She continued: "I'm literally just saying I haven't spoken to you in almost a year. I'm not fu**ing making that up." Samie replied: "But I see you, we talk little bits, little bits, and I see you just as a friend."

Lucinda pressed further: "Yeah, but I wouldn't know what you're doing with your life, who you're dating, what you're doing, where you are, who you're friends with. I wouldn't know anything personal whatsoever." Samie countered: "If the shoe was on the other foot… I have this problem anyway, I hold friends in higher regard than what they are."

Lucinda concluded: "So do I, and I get upset when things like, 'we're not friends, I thought we were friends,' but obviously you had your dinner party and I wasn't invited to that." When Samie asked "What dinner party? My launch?" Lucinda confirmed: "Yeah, I wasn't invited to that. I also felt like you were digging on me over Snapchat about a dress. Obviously I love you."

Other Game Highlights and Fallout

Elsewhere during the game, Whitney made the first move by snogging Yamen Sanders and then deciding to marry Scott van-der-Sluis. She then pied Jack Keating, explaining: "Because he told me I was too much, but it was [too much] for you!"

After watching Sher Suarez lock lips with Scott, Leanne Amaning gave him a brutal pie, stating: "Ideally I wouldn't be pie-ing you but I don't do triangles, so here we are." Even Tommy Bradley decided to pie Sean, while Belle Hassan took pleasure in pieing ex Sean Stone after he decided to get to know Lucinda Strafford, confessing: "I take great pleasure in that one."

The dramatic episode has set the stage for continued tension as Love Island continues on ITV and ITVX at 9pm on Friday, with viewers eagerly awaiting the fallout from Lucinda's villainous moment and the unresolved conflicts between the islanders.