Love Island star and creative director of PLT, Molly-Mae Hague, has let the world in on her secret for impeccably hydrated, plump lips, and it's not what you might expect from a multi-millionaire influencer.
Forget expensive, exclusive treatments. Molly-Mae's holy-grail product is an affordable, cult-favourite lip balm from the brand Summer Fridays that has taken the beauty world by storm. The product has become so popular that it frequently sells out across the UK.
What Is This Miracle Balm?
The product in question is the Summer Fridays Lip Butter Balm. Priced at just £7.50, this little pot of joy is praised for its intense hydration and non-sticky, buttery texture. It's formulated with nourishing ingredients like shea butter and murumuru butter to soften and condition the lips, giving them that coveted juicy look.
Molly-Mae showcased her love for the balm in a recent YouTube video, revealing it's her absolute favourite for keeping her lips in perfect condition. She specifically name-dropped the vanilla beige shade, though the balm comes in several tempting flavours including sweet mint and vanilla.
Why It's Always Sold Out
When Molly-Mae talks, her legion of followers listens. Her endorsement has sent beauty fans into a frenzy, scrambling to get their hands on the product. This has led to the balm frequently being out of stock at major retailers like Cult Beauty and Space NK, creating a must-have status that only fuels its desirability.
It's not just Molly-Mae; the balm has garnered a loyal following for its effective formula and sleek, minimalist packaging, making it a staple in makeup bags across the country.
How To Get Your Hands On It
If you're tempted to try the balm that keeps Molly-Mae's pout perfectly prepped, you'll need to be quick. The best strategy is to sign up for stock alerts on retailer websites to be notified the moment a new shipment arrives.
For those seeking a similar aesthetic, the vanilla beige shade offers a subtle, your-lips-but-better tint that provides a natural flush of colour alongside deep nourishment.
So, if you're on the hunt for a celebrity-approved beauty buy that won't break the bank, this might just be your next obsession. Just be prepared to join the waiting list!
