TV personality Michelle Visage is hosting a new YouTube series where four stylists compete to create a head-to-toe outfit on a £200 budget. The show, titled Make It Iconic, sees contestants race through TK Maxx in search of iconic pieces, with twists including unlocking extra budget and the chance to steal a rival's find.
Celebrity Creators Set the Challenges
The challenges are set by creators Nella Rose, Dagi Bee, Terrie McEvoy, Marysia Jeleniewska and Jordan Banjo, who then model the final looks. At the end of each episode, the featured creator judges who is best dressed, with the most successful stylist revealed in a season finale.
Michelle said: 'Big personalities, big style, and a side of competition are the hallmarks of a show I love. Hosting this new series with TK Maxx has really nailed that assignment.'
Michelle's Role and Stylist Struggles
Michelle will deliver tannoy takeovers, signature styling critiques and pep talks as contestants trawl through the rails. She added: 'I've always enjoyed fashion, hunting for amazing treasures that express who I am. Watching our four stylists go head-to-head on a style quest for iconic pieces, but without the big price tags (who doesn't love a bargain?!), has been quite the watch.'
'It's been so much fun, and I can't wait for the viewers to get in on the action. Trust me, you don't want to miss it; those stylists had to work for their trophy!'
Release and Social Media Presence
Episodes will be on TK Maxx's YouTube channel from September 25, with behind-the-scenes content and style secrets appearing across Instagram, TikTok, and Pinterest.