Television personality and Loose Women panellist Frankie Bridge has sent beauty fans into a frenzy after revealing the astonishingly affordable high street product behind her impeccably groomed eyebrows.
The former Saturdays singer, known for her flawless makeup looks both on and off screen, shared her secret weapon during a candid Q&A session with her devoted Instagram followers. When asked about her top brow product, Frankie didn't point to an expensive luxury brand but instead to a budget-friendly find available at most high street chemists.
The product in question? L'Oréal Paris's Brow Artist Plumper in the shade 'Medium/Dark'. This cult-classic tinted gel, retailing for just £12.50, is designed to tame, shape, and add volume to brows for a full, feathered effect that still looks natural.
"It's just a really good, easy brow," Frankie explained, demonstrating its effortless application. The gel's tiny fibres cling to brow hairs, building colour and definition without any harsh lines or a crispy finish—a common complaint with many brow gels.
Why This Product is a Game-Changer
This isn't just another celebrity endorsement. The L'Oréal Brow Plumper has long been a favourite amongst makeup artists and beauty editors for its ability to create that highly sought-after 'boy brow' look. It's the perfect solution for anyone wanting to add fullness and hold without the commitment of a pencil or pomade.
Frankie's revelation proves that achieving a red-carpet-ready beauty look doesn't require a celebrity-sized budget. Her endorsement highlights a growing trend of celebrities being transparent about the more affordable products they genuinely use and love, making high fashion beauty accessible to all.
So, if you're looking to emulate Frankie Bridge's perfectly polished yet natural arches, you know exactly which product to reach for on your next Boots or Superdrug haul.
