Cheltenham Festival Fashion: A Guide to Rules and Trends for 2026
The Cheltenham Festival is set to commence on Tuesday, 10th March 2026, running through to Friday, 13th March, marking a highlight in the British horse racing calendar. Unlike more formal events such as Ascot, Cheltenham does not enforce a strict dress code, but the racecourse provides style suggestions to ensure guests remain comfortable throughout the four-day event.
Understanding the Dress Code and Rules
Cheltenham style embraces a relaxed, country-inspired aesthetic, favouring classic pieces like tweed suits, fedoras, and tailored coats over extravagant gowns or fascinators. For inspiration, think of Claudia Winkleman's wardrobe in The Traitors, which captures this understated yet chic approach.
While smarter occasionwear, such as gowns or co-ords, is permissible, comfort is paramount. Guests often spend long hours on their feet in grassy areas, making appropriate footwear essential. The Jockey Club clarifies that fancy dress is generally allowed at the races, subject to Cheltenham's discretion, but it is prohibited in Hospitality areas, restaurant facilities, and the Club Enclosure.
Key Fashion Trends for Cheltenham 2026
This year, several trends are expected to dominate the racecourse, blending tradition with modern flair.
- Co-ords: Coordinated sets, like the deep red jacket and trousers from Coast's collaboration with Lisa Tan, offer a luxe and practical option for Cheltenham's often chilly weather. Pair with a matching fedora and boots for a chic look.
- Blazers and Boots: Elevate existing outfits with suede or tweed blazers and knee-high boots. Brands like Fairfax & Favor, favoured by Zara Tindall, provide stylish options such as the Ophelia blazer and Regina boots.
- Checks: Checked patterns remain a staple, with River Island's new range featuring cropped blazers and wide-leg trousers. Accessorise with oversized sunglasses and statement jewellery for a standout ensemble.
- Polka Dots: Polka dot dresses continue to trend, with Boden's Arabella dress in orangey-brown tones fitting Cheltenham's aesthetic. Layer with a longline coat or blazer and knee-high boots for warmth and style.
By adhering to these guidelines and embracing the key trends, attendees can enjoy the Cheltenham Festival in comfort and style, making the most of this iconic event.
