Kerry Evans, owner of Hwyl Outdoor Sauna at Saundersfoot harbour in Pembrokeshire, has described the decision to order removal of her mobile wood-fired sauna as a "real shame". The sauna, which opened in June 2024 with permission for two years, became popular with locals and visitors but was refused planning permission at a meeting last week.
Reasons for refusal
Pembrokeshire Coast National Park planners rejected the application on grounds that the sauna harmed the setting of the Saundersfoot Conservation Area, reduced public access along the promenade, and lacked a required Flood Consequences Assessment that had been updated since the original approval.
Committee members expressed hope that an alternative harbourside location might be found.
Appeal and support
Evans said she has begun preliminary stages of an appeal by contacting Planning and Environment Decisions Wales (PEDW). She noted support from councillor Chris Williams and former county councillor Phil Baker, as well as a petition of some 600 signatures, but said "it wasn't actually taken on board."
Regarding the flood risk, Evans called it "a little bit nonsensical," noting the sauna operated for two years without incident and was moved during adverse weather. She said exploring alternative sites has been difficult due to privacy needs and the importance of the view.
"Part of the magic of that sauna is the view and the magic of the Pembrokeshire coast with the amazing light; people feeling slightly uptight come out relaxed," she said.
Public backing
A change.org petition titled Save Hwyl Outdoor Sauna Saundersfoot has gathered over 300 signatures. The business won the Wales Prestige Awards' Sauna of the Year 2026/27 title in February and has received national press coverage.
Supporters described the sauna as "a major asset to the village," a "wellness landmark," and a "unique offering that attracts visitors." Evans argued its position against the beach-side railings was "fundamental to its success," providing privacy and views across the bay.
