Love Island winner Amber Rose Gill has taken snacking to new heights after strapping herself to the wing of a biplane travelling at more than 120mph, 2,000ft above the ground. The 29-year-old reality star was filmed during the challenge, casually tucking into bite-sized cheesecake treats despite the terrifying height and speed.
A First for Her Bloodline
The daring stunt was a first for Amber, who revealed she had always wanted to try wing-walking. "I've always wanted to try wing walking – I love anything dangerous, and I can definitely say I'm the first in my bloodline to try it," she said.
"I'm obsessed with Mini Moons from Little Moons, so I was very excited to take them along for the ride – I can officially say I've taken snacking to the next level – mission accomplished!"
Fans React to Her Bravery
Fans were quick to react to her latest brave adventure, with many left stunned by her courage. "Queen of side quests," joked one person. "Girllll you be forever doing something crazy" said another.
Another fan added: "Your [sic] the bravest girl." "Ok this looks terrifying! You're a badasss," commented one.
Inspired by Viral Trend
The stunt was inspired by the viral 'First In My Bloodline' trend, which has taken social media by storm. The trend sees people sharing experiences, achievements and unusual milestones that make them the first person in their family to do something. From travelling abroad alone to graduating from university, users have been documenting their personal firsts – with some taking a more humorous approach.
The challenge was organised by Little Moons, which claims the reality star became the first person in the world to eat its Mini Moons cheesecake mochi while wing-walking. The brand challenged Amber to find an unusual place to enjoy a snack as part of a campaign celebrating the launch of its bite-sized cheesecake treats.
Campaign Research
Research commissioned for the campaign found that almost half of Brits believe nearly anywhere is an acceptable place to enjoy a snack.
Milly Tuck, Head of Brand Marketing at Little Moons, said: "Our First In My Bloodline campaign celebrates the new (and sometimes bizarre) places that Gen Z will snack versus their parents or grandparents. We challenged Amber to take snacking somewhere no one's taken it before – and she really delivered."
"Not only was it a first for her bloodline, but impressively the highest anyone's ever enjoyed Mini Moons."
