Sushi master Endo Kazutoshi will open a new restaurant and listening bar in Chelsea this autumn, the Standard can reveal.
New Omakase Experience in Chelsea Townhouse
The new venue, called Moga, will be a 10-seat omakase experience in a two-storey Chelsea townhouse, with a listening bar upstairs and dining on the ground floor. Endo says he will root his sushi more steadfastly in tradition and culture, inspired by Tokyo in the 1920s. The restaurant pays homage to his grandfather, who once owned a restaurant in Yokohama, where Endo learned the basics.
Endo's Culinary Journey
Endo Kazutoshi studied under Tokyo's great Jiro Ono and previously had a residency at Annabel's after his White City restaurant closed due to a fire. Known for his humorous and charming style, he guides diners through courses featuring Irish, Cornish, and Spanish tuna, among other delicacies. Endo says, "I often ask myself what responsibility I have to carry on the traditions and culture of Japan in my work. This is the next chapter. Behind every piece of sushi is the work of many hands — those who catch fish, grow the rice, and create the objects to serve it. This is a story I wish to tell."
Endo will open in the autumn; endo-chelsea.com



