Holidaymakers have been issued a warning about a surge in travel scams as the summer season approaches, with new research revealing that one in three travellers have noticed an increase in fraudulent activity on social media. Criminals are targeting travellers by posting false listings, fake flights, and tours that do not exist.
Survey Reveals Widespread Concern
According to research by emerchantpay, approximately 70% of people said they are wary of promotional emails related to holidays due to concerns about potential scams. Half of respondents prefer to book holidays with online or high street travel businesses that clearly explain how they are protecting consumers from fraud. The survey, conducted by Opinium in May among 2,000 people across the UK, also found that two-fifths of holidaymakers change their behaviour while on holiday due to financial safety concerns.
Peak Season Scams
George Ralchev, head of risk at emerchantpay, warned that the issue is particularly apparent during the summer months, as social media scammers “look to take advantage of the peak travel season.” Holiday scams may include criminals advertising fake holiday accommodation or flights, offering tours that do not exist, copying photos from legitimate websites, and asking for bank transfers.
How to Avoid Scams
To help avoid scams, travellers are advised to research destinations to ensure they exist, look for independent reviews, and check website links. Holidaymakers may also want to verify whether the company is a member of Abta, the trade association for UK travel agents and tour operators. Those booking package deals with a flight should check coverage under the Atol financial protection scheme.
Lisa Webb, a consumer law expert at Which?, said: “There are ways to help you spot fake holiday listings – such as using a reverse image search to check for stolen images or checking the property's location on an online map to see that it exists. Always book through official, trusted channels and avoid paying by bank transfer for anything advertised on social media. If you think you have lost money to a holiday booking scam, contact your bank immediately and report it to Report Fraud or Police Scotland.”
