A Volvo 4x4 towing a jet ski became stranded on Cleethorpes beach in Grimsby and was almost entirely submerged by the incoming tide. The incident occurred around 1pm when two men from Scunthorpe, visiting the beach for the first time, attempted to launch the jet ski from the shoreline.
As they unloaded the jet ski, the vehicle's wheels sank into the soft sand and underlying boulder clay, which is notoriously treacherous for vehicles. Scott Snowden, the Cleethorpes resort manager, spotted the car in trouble while on patrol with his team and alerted the occupants.
The two men were rescued from the vehicle before the tide fully engulfed it. Snowden expressed disappointment over the potential environmental impact, warning that fuel and other materials from the car could contaminate the sea water and the nearby Site of Special Scientific Interest.
Snowden emphasised that the beach's soft sand and boulder clay make it unsuitable for vehicles, and advised visitors to consult tide times displayed at the Beach Safety Hub or on The Beach Guide website. He stated, 'It is deeply disappointing that with the fuel and the materials in the car, there is a risk to the environment. But this is the consequence of not thinking before acting.'
