OnlyFans, the London-based adult video platform, is in advanced talks to sell a minority stake to US investment firm Architect Capital, valuing the business at over $3bn (£2.2bn). The deal would involve a stake of less than 20%, according to sources familiar with the process.
The move comes after the death of OnlyFans' owner, Leonid Radvinsky, a Ukrainian-American billionaire who died of cancer last month at age 43. The company sees the minority sale as a way to ensure stability, with control remaining with Radvinsky's family trust.
OnlyFans is interested in Architect Capital due to its expertise in financial services, as the platform seeks to offer banking products to its creators, who often struggle to access such services because of the adult nature of their work.
The platform, synonymous with pornography, reported revenues of $1.4bn for the year to 30 November 2024, with pre-tax profit of $684m, up 4% year-on-year. Payments to creators totalled $7.2bn, an increase of almost 10%. Radvinsky received $701m in dividends in 2024, adding to over $1bn in previous payouts.
OnlyFans had previously been in talks with Architect about a majority stake sale, as well as with a consortium led by Forest Road Company. The company declined to comment, while Architect Capital has been contacted for comment.
