McVitie's has launched Club Orange Shortcake Slices in Tesco stores, and shoppers are rushing to try the new zesty take on the classic chocolate bar. The much-loved biscuit brand has reimagined the iconic tangy flavour as an indulgent cake-aisle offering, sparking excitement among sweet-toothed customers.
New Flavour Discovery
The new launch was discovered on supermarket shelves by the popular snacking account New Foods UK, quickly generating buzz online. Enthusiasts filled the comments section with heart-eye emojis, describing the chocolate-topped slices as "yummy" and an absolute "need" for their next weekly shop.
One shopper wrote: "I want to try them when I see them in Tesco." However, the eagerly awaited snack hasn't been a winner with everyone.
Mixed Reactions on Packaging
One early taste-tester, who had already managed to secure a pack, complained that they were left somewhat disappointed by the portion sizes. They noted that the plastic packaging was "too big" and completely "swamped" the actual shortbreads, leaving them feeling short-changed and wanting a bit more value for their money.
History of Club Biscuits
CLUB biscuits are a long-running British chocolate biscuit brand, launched by McVitie's in the early 20th century and later marketed heavily with the famous line "If you like a lot of chocolate on your biscuit…".
The format has stayed pretty consistent – two crisp biscuits with a flavoured cream layer, all coated in chocolate, aimed at a "treat" snack rather than a plain tea-time biscuit. Over the years, the range has expanded well beyond the original, with Orange and Mint becoming enduring favourites and other variants appearing as limited editions or short-lived runs.
Depending on the era, CLUB has also played with different chocolate coatings, alternative fillings, and multipack "bar" formats, with some flavours rotating in and out of shops as tastes and promotions changed.
