Primark shoppers are rushing to stores for a £2.50 Valentine's Lip Gloss Phone Holder that has been compared to Hailey Bieber's Rhode lip case, which costs £38. The high street chain's accessory, described as 'a silicone lip gloss holder phone accessory', has gone viral on social media after being shared by content creators.
TikTok user @Holliemina showcased the product in a video, telling her 23,000 followers: 'Come find the £2.50 Rhode-inspired phone case with me.' She described the heart-shaped holder as suitable for all phone cases, adding: 'If you're looking for [an alternative] and you don't want to spend loads on a phone case, £2.50 girls. Get yourself to Primark.'
Another TikTok user, @Annamarienicholson, shared a video that racked up over 130,000 views and 8,000 likes. In response, one fan commented: 'Looks like Rhode,' while others said: 'Omg need!!!' and 'THIS IS SO CUTE WHAT.'
However, there are design differences. The Primark holder attaches to the back of a phone or case, whereas the Rhode product is a phone case with a built-in gloss holder. The Rhode case is also available in multiple colours and has thousands of reviews.
Primark's PS... Valentine's Lip Gloss Phone Holder is available in stores now, while Rhode's Lip Case is sold on the brand's website.
