Newcastle-based holiday park operator Parkdean Resorts has reported a “resilient” 2025, with revenues and profits edging up, and says it is now seeing record spending on its parks in 2026.
The Gosforth-headquartered firm, which operates 65 caravan parks across the UK, said revenues for 2025 rose 3.3% to £527.7m. Gross profit increased by £1m to £380.9m over the same period.
Performance despite cost pressures
Parkdean said its 2025 performance came despite “significant inflationary and operating cost pressures”. It added that trading has accelerated throughout 2026, with particularly strong performances in its food and drink, activities and leisure divisions.
The company also pointed to the success of its TV and social media campaigns in boosting customer engagement.
Investment and growth plans
Parkdean is planning a £70m capital investment programme for next year to enhance its parks, including rolling out its “parks of the future” concept to its Thorness Bay park on the Isle of Wight and Skipsea Sands in Bridlington.
This year, the company said it invested £55m across its parks, accommodation, facilities and guest experiences, as well as its technology and digital capabilities.
Strong demand and future outlook
A spokesperson for Parkdean Resorts said: “Following a resilient 2025, we have seen trading performance accelerate throughout 2026 and the business has delivered double-digit profit growth. Demand for our quality, affordable UK holidays remains strong and we also delivered record on-park spend during the peak season, including all-time highs across food & beverage, and activities, as guests continue to make the most of our parks.
“Our 2025 results demonstrate the resilience of the business. Maintaining growth and stable profitability was no small achievement given the significant inflationary and operating cost pressures facing the sector. Against a backdrop of continued economic uncertainty and subdued consumer confidence, we delivered a solid performance, underpinned by the strength of our brand, the quality of our parks and the commitment of our teams.
“The momentum we’re seeing in 2026 is the result of a clear long-term strategy. This year we invested £55m across our parks, accommodation, facilities and guest experiences, as well as our technology and digital capabilities, to improve the experience for guests and holiday homeowners. That investment is delivering results, with growing demand, increasing brand awareness, stronger social media engagement and record levels of guest spending across our parks.
“We continue to see opportunities for growth in the UK holiday market. With a portfolio of 65 parks in some of the UK’s most sought-after coastal, lakeside and countryside locations, a highly engaged team and the ongoing support of our shareholders, we are well positioned for the future.”
Parkdean Resorts operates sites across the UK, with locations in the North East including Crimdon Dene, Cresswell Towers, Whitley Bay, Church Point and Sandy Bay.
