Hundreds of people are queuing at Trafford Palazzo, near the Trafford Centre, ahead of the grand opening of a new P.Louise superstore on Sunday lunchtime.
P.Louise Opens All-Pink Flagship Store
The viral beauty brand, founded by Mancunian entrepreneur Paige Louise Williams, will open its all-pink superstore at Trafford Palazzo. The flagship store comes hot on the heels of P.Louise's major expansion into Boots stores earlier this month.
Inside, customers will find a hair salon, a P.Louise supermarket, and a large make-your-own lip oil station. The store was originally scheduled to open in October last year but faced last-minute delays.
From Startup to Global Brand
Paige Louise Williams built the company from scratch, steering it into a multi-million-turnover global brand. The Trafford Palazzo opening marks a significant milestone for the brand, which has gained a massive following on social media.
Queues formed early outside the shopping mall, with hundreds of eager fans waiting for the doors to open at 12pm. The store is expected to attract beauty enthusiasts from across the region.



