Home Bargains is offering a discounted shampoo that promises to make hair look and feel thicker and healthier. The OGX Biotin and Collagen Shampoo (577ml) has been reduced to £4.99 from £9.99, available both online and in stores across the UK.
Product details
The shampoo is part of the Thick and Full+ range and is described as a "volumising shampoo" designed to help hair appear thicker, fuller, and healthier. A matching conditioner is also available at the same reduced price. The conditioner is noted to be especially beneficial for fine or thinning hair and features a pleasant scent with notes of bergamot, jasmine, and vanilla.
The product description states: "The nutrient-infused formula is enriched with biotin (vitamin B7) and collagen, helping to strengthen hair fibres and create the appearance of increased volume and density. With Lipi Pro Shield technology, the shampoo helps protect hair proteins and lipids, supporting long-lasting fullness and resilience."
Formulated with sulphate-free surfactants, it gently cleanses without stripping moisture, leaving hair soft, manageable, and visibly more voluminous. Designed to deliver up to 72+ hours of volume and body, it is suitable for regular use.
Why collagen improves hair
Collagen is the primary structural protein found in cartilage and skin. While commonly used in skincare, it also benefits haircare. Collagen provides amino acids necessary to build keratin, the primary protein in hair, strengthens the hair follicle-supporting skin, and acts as an antioxidant to protect against damage. It helps increase hair thickness, improve elasticity, and reduce breakage by supporting a healthier scalp environment.
As the body ages, collagen production decreases, which can contribute to hair thinning or loss. Most people pass their peak collagen production in their late 20s, with noticeable decline after 30 and dramatically during perimenopause.
The Home Bargains deal is available online and in stores. Online orders over £100 on eligible items qualify for free shipping; otherwise, a £3.99 mainland delivery fee applies.
Recently, Home Bargains also offered another shampoo deal with a major price reduction, promising hair that felt "20 times stronger". The Sebastian Professional No. Breaker Rebalancing Bonding Pre-Shampoo, originally £45, was slashed to £7.99 in an online-only deal that quickly sold out. Fans who missed out can sign up for email alerts for restock notifications.
