Co-op Wholesale is encouraging independent convenience retailers to use its revamped early ordering service for next year. The wholesaler’s 2027 spring and summer pre-sell platform has been redesigned to be simpler and clearly visible on mobiles, tablets and desktops, as well as offering a wider range of products. For those who prefer paper, a detailed print brochure has been produced.
Key dates and seasonal events
Early ordering for next year includes Valentine’s Day, Mother’s Day, Ramadan and Eid, Easter, Father’s Day and summer. Retailers ordering through the spring/summer pre-sell will be automatically entered into a prize draw to win their entire order (up to the value of £3,000) when they spend a specified minimum amount on the pre-sell, which closes on 25 October 2026.
New product lines and deals
To allow retailers to be more reactive with their price-points, deals have been created across the most-popular branded confectionery lines, while Co-op brand Easter bakery lines are being included in the pre-sell for the first time this year.
Customer feedback drives changes
Ian King, business development and growth director at Co-op Wholesale, said: “Our brand-new online ordering site is the result of us listening to customers’ feedback. They can now order using mobile, tablet or desktop, which we understand will better suit their needs.”
