Amazon's annual Prime Day sale returns for its eleventh year, running from July 8 to July 11, 2025. The four-day event offers thousands of discounts across categories including Amazon devices, tech gadgets, homeware, and beauty products. However, access is exclusive to Prime members, with a 30-day free trial available for new sign-ups.
To maximise savings, shoppers are advised to sign up for Amazon Prime if they haven't already. New members can take advantage of the 30-day free trial and cancel after the sale ends. Alternatively, a monthly subscription costs £8.99, with reduced rates of £4.49 for students and young adults aged 18-22.
Downloading the Amazon app is another key tip, as it provides personalised deal alerts and notifications on wish list items. Creating a wish list allows users to track price changes, while enabling notifications ensures no deal is missed. Early deals are already available, with further discounts expected during the main event.
Top brands such as Shark, Dyson, L'Oréal Paris, and Ninja are expected to feature heavily. Shoppers can bookmark items now and monitor for price drops. With careful planning, Prime Day 2025 offers significant savings for both seasoned bargain hunters and newcomers alike.
