Aldi is bringing back its viral 'chicken wine' dupe, Le Petit Poulet Rosé, in a new magnum size for summer. The 150cl bottle, equivalent to two standard bottles, will hit shelves on Monday, July 6, priced at £11.99. This undercuts the original La Vieille Ferme Rosé Magnum, which costs around £17.50 for the same size, making Aldi's version 31% cheaper.
Background on the Viral Wine
The original La Vieille Ferme, nicknamed 'chicken wine' due to its rooster label, gained popularity as a budget-friendly rosé. Aldi launched its own version, Le Petit Poulet Rosé, in 2024, which quickly went viral. The new magnum, named Le Grand Poulet Rosé, is designed for sharing at summer parties and barbecues.
Product Details and Tasting Notes
The wine is described as an "elegant French Rosé" with a pale peach-pink hue, offering aromas of red berries and citrus fruits. It is crisp with a dry finish. The label design is strikingly similar to the original, featuring a rooster motif. In comparison, La Vieille Ferme also boasts notes of citrus, berries, rosemary, thyme, and lavender.
Customer and Critic Reactions
Shoppers on Aldi's Instagram have praised the wine, with one calling it "my personal favourite" and another saying "it's superb." TikTok wine critic @partnerinwine told her 1.9 million followers to "run, don't walk" to buy it, describing it as "surprisingly delicious for the price."
Other Variants and Availability
Le Petit Poulet Rosé is also available in a standard 75cl bottle for £6.29, compared to La Vieille Ferme's £9 for the same size—a 30% saving. Aldi also offers white and red versions of the chicken wine, catering to different preferences. Le Grand Poulet Rosé Magnum will be in stores from July 6 while stocks last.
