Vogue Williams has expanded her Bare by Vogue range with the launch of an Overnight Tan Mask, priced at £26 and available at Boots. The product is designed to be applied to clean skin before bed and left on overnight, delivering a streak-free, subtle bronze by morning without the need to wash off.
The mask combines tanning and skincare benefits, featuring anti-ageing peptides, vegan-friendly DHA, squalene, and bakuchiol—a plant-based alternative to retinol. It also contains aloe vera, oat kernel oil, and chamomile to soothe and nourish sensitive skin, along with a lavender scent to promote relaxation before sleep.
Users can apply the mask two to three times a week, or more frequently to build a deeper tan. The formula is designed to be buildable and suitable for both tanning novices and regular users, offering a natural, lit-from-within finish as an alternative to facial tanning drops.
The launch comes as Williams continues to expand her beauty line, which focuses on accessible, easy-to-use products. The Overnight Tan Mask is now available for purchase at Boots stores and online.
