Asda customers have just days left to secure a 5p-per-litre discount on petrol and diesel, with the coupon offer closing on Wednesday, October 14. The voucher, launched in September, can be used at participating Asda filling stations until October 31.
How the Asda fuel coupon works
The coupons were awarded to customers who spent £40 or more in a single in-store transaction starting September 23. The vouchers were sent to customers' Asda Rewards app, and the supermarket confirmed they remain valid until Halloween.
According to Asda, the voucher could help road users save as much as £3 every time they fill up a typical 60-litre family car. The supermarket brought back the offer at a time when family budgets were under growing pressure from rising living costs.
Where the coupon can be used
The deal can be claimed at 262 participating Asda and Asda Express fuel sites across the country. This is down from the 321 stores that took part in a similar deal earlier this summer.
Announcing the deal in September, Rachel Eyre, Chief Customer Officer at Asda, said: “The weekly shop and the cost of filling up the car are two of the biggest everyday expenses for many households. Customers told us how much they valued this Rewards offer when we ran it earlier this year. We're pleased to bring it back as part of our continued investment to help keep the cost of feeding and fuelling the family down.”
Fuel price comparison
Data from RAC Fuel Watch shows Asda currently offers the cheapest petrol across the four biggest supermarkets, with an average of 172.7p per litre. This compares to Tesco (173.4p), Morrisons (173.7p) and Sainsbury’s (173.9p).
Some Asda stores were selling petrol for as little as 164.7p, with others at 179.9p. The RAC has called on retailers to do more to help customers save amid rising fuel costs.
Simon Williams, head of road policy for the RAC, said: "Retailing strategy also plays a role as analysis of RAC Fuel Watch data shows petrol prices are, on average, higher than we would expect – suggesting some retailers could be making an effort to keep diesel prices a little lower by balancing prices across the two fuels."
