Gen Z's 'Great Lock-In' Dry Christmas Challenge Soars
A new Gen Z trend sees young Brits swapping mulled wine for self-improvement this December. Searches for the 'Great Lock-In' challenge surge by 1,328%, highlighting a sober festive shift.
A new Gen Z trend sees young Brits swapping mulled wine for self-improvement this December. Searches for the 'Great Lock-In' challenge surge by 1,328%, highlighting a sober festive shift.
Waitrose's 2025 Food & Drink report unveils the new gourmet essentials in British kitchens, from whipped feta to wagyu roast potatoes, with a full basket costing £290.49. Discover the trends.
Google's 2025 Year in Search for Australia is out. Discover the people, events, and questions that captivated the nation, from AI breakthroughs to sporting triumphs. Explore the full list now.
Waitrose's 2025 Food & Drink report reveals a major shift in middle-class shopping habits. Discover the new gourmet frozen essentials, Korean condiments, and why burnt butter is the new pistachio.
Ditch your phone on your next walk. The 'phone sober' stroll trend is boosting mental health and presence, according to experts and a new experiment. Try it today!
Discover how the 'phone sober' walking trend is helping people feel more present and less anxious. Leave your phone at home and reconnect with your surroundings for better mental health.
Discover the 'Ralph Lauren Christmas' trend defining UK festive style. From tartan to velvet, learn how to recreate the nostalgic look for your home and wardrobe this season.
Made in Chelsea's Millie Mackintosh opens up about her journey to sobriety, battling shame, and why she wrote her new book Bad Drunk. Discover her self-love lessons.
New research reveals smoking cannabis significantly reduces alcohol intake. Could a 'California sober' lifestyle help curb drinking? Explore the findings.
Reality star Courtney Stodden showcases her new nose after a September procedure to improve breathing and aesthetics. The 31-year-old also celebrates her first sober adult birthday.
Discover why knee-high socks are making a dramatic comeback, becoming the must-have accessory for Gen Z while sparking fashion debates across generations.
Discover why premium alcohol-free spirits, beers and wines carry hefty price tags despite containing no alcohol, from complex production methods to premium positioning.
Discover the definitive guide to contemporary coolness in British culture. From fashion faux pas to digital etiquette, find out what's genuinely trendy and what's past its prime in this comprehensive lifestyle analysis.
Discover the groundbreaking fashion trends set to dominate Australia's most prestigious racing event. From sustainable elegance to bold headwear statements, get ready for a sartorial spectacle.
Discover why fashion insiders are calling brown and blue the must-have colour combination this autumn. From runway trends to high street styles, learn how to master this sophisticated pairing.
Discover how traditional craftsmanship, sentimental ornaments and vintage-inspired decorations are transforming British Christmas styling for 2025, as homeowners embrace cosy nostalgia over minimalist trends.
Discover why fashion insiders are swapping skinny jeans for sophisticated, structured straight-leg denim this season. From office-appropriate styling to premium fabric choices, learn how to master this timeless trend.
From heavy contouring to over-lined lips, discover which 2016 makeup trends are ageing your look and learn the modern alternatives that will refresh your beauty routine instantly.
Discover why fashion insiders are ditching denim for these sophisticated trouser styles that promise both comfort and elegance this season.
A seismic shift is occurring in British drinking culture as Generation Z embraces alcohol-free alternatives, with new research revealing nearly 30% of young adults are choosing sobriety.
New research reveals a dramatic shift in drinking habits among young Britons, with over a quarter now teetotal and alcohol consumption plummeting to record lows.
Discover how Australian fashion brand Nashie is revolutionising British summer wardrobes with their viral cabana stripe dresses, offering effortless style and sun protection in one chic package.
New research reveals a dramatic shift in UK drinking culture as health-conscious millennials and Gen Z embrace alcohol-free beverages. Discover why the 'sober curious' movement is reshaping the drinks industry.
Discover how to master the baggy jeans trend that's dominating UK fashion. From celebrity styling secrets to perfect footwear pairings, learn to rock this 90s revival with contemporary flair.
Discover how the viral 'swicy' trend is revolutionising British palates as TikTok fuels a flavour revolution that's sweeping the nation's condiment shelves.
Discover the baby names set to dominate nurseries in 2025, from vintage comebacks to modern favourites shaping the next generation.
Discover why the cape coat is fashion's must-have outerwear piece this season. Learn styling secrets, where to find the perfect one, and how to create stunning day-to-night looks with this timeless yet trendy garment.
Discover why fashion experts are championing long coats as the must-have winter essential for 2025. Learn how to style maxi-length outerwear for maximum impact and warmth.
Discover why chocolate brown hair has become the UK's most sought-after colour trend, with top stylists revealing why this rich, warm shade is perfect for British complexions and how to maintain it.
Discover the ultimate selection of sophisticated alcohol-free alternatives for Sober October. From crisp lagers to complex spirits, we've taste-tested the market's finest options to keep your sober journey exciting.