Gen Z Smoking Rates Hit 10-Year High in UK
UK smoking rates are rising again, driven by Gen Z nostalgia and celebrity influence. Youth tobacco use hits its highest level in a decade, sparking health warnings.
UK smoking rates are rising again, driven by Gen Z nostalgia and celebrity influence. Youth tobacco use hits its highest level in a decade, sparking health warnings.
Exclusive research reveals a dramatic surge in trendy nicotine pouch use among young Britons, with experts warning of health risks and calling for a sales ban. Discover the full story.
A new study finds young Australian employees are taking millions of days off for stress, raising alarm for employers. Experts cite social media and a lack of work ethic as key factors.
Discover why young professionals are striking unusual frog-like poses in offices across the UK, and what this viral trend reveals about modern workplace culture.
A seismic shift is underway as Generation Z workers abandon traditional office jobs in favour of flexible work, better mental health and authentic company values. Discover why Britain's youngest professionals are rewriting the rulebook on employment.
A surprising new dating trend sees young Brits embracing authenticity over perfection, finding beauty in ordinary connections rather than chasing fairy-tale romances.
Exclusive research reveals how climate change fears and economic pressures are causing young adults to question having children, with mental health impacts reaching crisis levels.
New research reveals a dramatic shift in UK drinking culture as health-conscious millennials and Gen Z embrace alcohol-free beverages. Discover why the 'sober curious' movement is reshaping the drinks industry.
Millennials and Gen Z are leading a wellness revolution with eight key lifestyle changes that could dramatically improve their long-term health outcomes.
New research reveals Generation Z are experiencing unprecedented levels of social anxiety and missing out on key life experiences due to financial pressures and digital overload.
Discover how young Britons are ditching digital distractions for extreme concentration marathons in a surprising movement reclaiming attention spans.
Our in-depth review of the Oura Ring Generation 4 reveals whether this sleek wearable delivers on its promises for sleep tracking, recovery monitoring, and overall wellness insights.
Discover why Britain's youngest adult generation is rejecting marathon culture in favour of balanced fitness, mental wellbeing and diverse sporting interests.
Discover how Generation Z is embracing 'soft living' - a wellness movement prioritising mental health over career grind and redefining success for a new era.
A new study reveals Generation Z is leading a dating rebellion against casual hookups and ghosting, embracing intentional relationships and emotional wellness instead.
New research reveals a surprising 'sex recession' among young Brits, with Gen Z reporting significantly less sexual activity than Millennials did at their age. Experts point to technology, economic anxiety, and shifting social norms.
A landmark study uncovers a dramatic generational divide in sexual activity, with Britons over 70 reporting more active sex lives than their Gen Z grandchildren. Experts point to technology, economic pressures, and shifting social norms as key factors in
An in-depth look at the 'activist's dilemma' facing Gen Z, caught between the pressure to have an opinion on everything and the fear of saying the wrong thing in our hyper-critical digital age.
A new cultural trend is sweeping UK secondary schools as Gen Z redefines success, blending academic diligence with social ease and emotional intelligence. Discover how the 'chill girl' is replacing outdated stereotypes.
Exclusive insight into the tragic passing of 'Gen V' actor Andre, detailing his final days, the mysterious circumstances, and the profound impact on his co-stars and fans.
A startling new report reveals a deep-seated anxiety gripping Gen Z in British workplaces, with many feeling intimidated by office culture, phone calls, and even making a round of tea. Discover the communication gaps and generational divides fuelling this
Exclusive report reveals how a constant barrage of tiny anxieties, from pointless meetings to confusing tech, is crippling the mental health and productivity of young British professionals, creating a hidden crisis for UK businesses.
South London's rising soul sensation Lola Young unveils her brutally honest sophomore album, challenging industry pressures and celebrating self-empowerment for a new generation.
A startling new study reveals Britain's changing breakfast habits, with a million young adults now regularly opting for a plate of chips over traditional morning meals, raising health concerns.
Shocking new research exposes Britain's breakfast breakdown, as a million young people ditch cereal for chips, sparking major health concerns from nutritionists.
Discover why Generation Z is turning to traditional crafts like knitting, pottery, and crochet as a powerful antidote to digital burnout and anxiety. Explore the science behind crafting's therapeutic benefits and its booming popularity.
Exclusive analysis reveals how Generation Z is navigating the cost-of-living crisis and new tariffs, turning to TikTok for budget-friendly gift ideas and redefining Christmas consumerism in Britain.
Indie pop sensation Clairo sparks a cultural conversation after her book club selects 'The Bell Jar', igniting a viral debate on 'performative masculinity' and the modern male experience. Discover why Sylvia Plath's classic novel is resonating with a new
In a surprising fashion reversal, Generation Z is embracing the classic pleated trouser, a style long dismissed by millennials as 'dad core'. Discover why this 'boomer' staple is now the height of Gen Z cool.
Amtrak is set to transform travel on the US East Coast with its new fleet of Next-Gen Acela high-speed trains, promising faster, smoother, and more sustainable journeys between Washington and Boston from 2024.