UEC Champions League Plan Aims to Redistribute Billions to Smaller Clubs
The Union of European Clubs (UEC) has unveiled a radical proposal to overhaul the distribution of revenue from Uefa club competitions, including the Champions League, Europa League, and Conference League. This plan seeks to address growing concerns over financial polarisation in European football, where elite clubs dominate earnings while smaller teams struggle.
Current Financial Landscape and Proposed Changes
This season, clubs in Uefa competitions benefit from a total prize pot of €3.317bn (£2.87bn), derived from annual revenue of €4.4bn, primarily from media rights sales. However, only €308m is allocated as solidarity payments to clubs not participating in these tournaments. Under the UEC proposal, approximately €2bn would be redistributed among all top-flight and professional second-tier clubs across Europe, significantly increasing support for non-elite teams.
Currently, the distribution is heavily skewed: 74% goes to Champions League clubs, 17% to the Europa League, and 9% to the Conference League. The UEC plan would adjust this to a 50%-30%-20% split, with funds pooled proportionately into domestic leagues rather than directly to qualifying clubs. Top-flight clubs would receive 85% of this money, divided equally, while 15% would be shared among second-tier teams.
Impact on Competitive Balance and Smaller Leagues
The UEC argues that this redistribution is crucial to prevent Uefa competitions from becoming "stale and predictable," with the same clubs consistently reaching later stages. A spokesperson highlighted the risks of media rights increases exacerbating polarisation, as repeat qualifiers earn tens of millions more than domestic rivals. For example, in the Dutch Eredivisie, non-qualifying clubs would see their earnings rise from €1.1m to €4.4m, while league winners would have their cash injection more than halved to €27m.
This model would particularly benefit smaller and medium-sized leagues, where domestic TV deals are modest and European windfalls can distort competition. The proposal also removes Uefa's "value pillar," which accounts for 35% of prize money based on media market value and historical performance, absorbing it into the €2bn sum not contingent on these factors.
Challenges and Future Prospects
Despite the potential benefits, the UEC faces significant hurdles. The organisation is not officially recognised by Uefa and lacks the power to implement changes independently. However, it presented the plan to the European Leagues general assembly in Sofia, hoping to gain support from smaller teams within the influential European Football Clubs group, which has over 800 members.
Uefa is currently seeking a 10% increase in media rights value for the 2027-2031 cycle, with rights already sold in markets like the UK and Germany to Paramount. The UEC urges "fresh thinking" during this sales process to ensure a more equitable distribution that strengthens the entire football pyramid. The spokesperson emphasised the need to move beyond short-term interests and political pressures from powerful clubs, many involved in the failed Super League, to benefit European football as a whole.
While clubs in Europe would still receive performance fees totalling around €1.3bn, rewarding on-pitch success, the UEC believes this redistribution could transform competitive balance, making the sport more dynamic and accessible across the continent.



