Maura Higgins Stuns at NYFW Amid Rivalry with Olivia Attwood
Maura Higgins NYFW Look Sparks Feud with Olivia Attwood

Maura Higgins Commands Attention at LaQuan Smith NYFW Show

Reality television star Maura Higgins, aged 35, once again captivated onlookers with her bold fashion choice at the LaQuan Smith runway presentation during New York Fashion Week. The Love Island alumna showcased her toned physique in a strikingly cropped royal blue top that revealed underboob and exposed her sculpted abdomen. She paired this with a matching skin-tight skirt featuring a subtle train, positioned low on her hips to accentuate her slender waist.

Upon arrival, Maura draped an oversized faux fur coat over her coordinated outfit, sweeping her hair into an elegant updo to highlight pearl earrings. She secured a front-row seat alongside notable figures including her Traitors US co-star Ciara Miller, model Alioune Badara Fall, and influencer Hallie Batchelder, underscoring her growing presence in the American entertainment scene.

Escalating Feud with Olivia Attwood Over Career Trajectories

This high-profile appearance coincides with a deepening rivalry between Maura Higgins and fellow Love Island graduate Olivia Attwood, aged 34. The conflict has simmered for months, with Olivia accusing Maura of attempting to replicate her career path. Tensions have reportedly reached a peak due to overlapping professional moves, including connections through mutual acquaintances and critical remarks.

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The discord initially surfaced in 2024 during Maura's participation in I'm A Celebrity...Get Me Out of Here!, where she recounted a revenge story involving an ex-boyfriend's toothbrush, previously linked to her breakup with Curtis Pritchard. Insiders suggest Maura is following a similar script to enhance her appeal, mirroring Olivia's trajectory after her own Love Island stint in 2017 post a split from Bradley Dack.

PR Agency Conflicts and Parallel Signings

The rivalry intensified when both stars were represented by the same PR firm, Dundas Communications. Olivia, who had been with the agency first, found the situation uncomfortable as they competed for similar opportunities, prompting her departure. In a surprising development, Maura later joined Align, a PR agency specializing in American career growth, just ten months after Olivia had signed with them.

A source revealed, There were so many incidents last year that led friends to believe Maura is trying to emulate Olivia's career. From Love Island to I'm A Celeb and signing with the same agencies, there have been numerous parallels, which started to create friction. The insider added that tensions are now at an all-time high, with confusion over why Maura chose the same PR firm as Olivia for a second time, given the vast number of alternatives available.

Career Comparisons and American Ambitions

Both Maura and Olivia share similar backgrounds, having started as Monster Energy Girls before entering Love Island and subsequently I'm A Celebrity. Olivia participated in both shows first, though she exited the jungle early for medical reasons. Despite these parallels, Maura currently appears to be leading in efforts to break into the American market.

Maura has frequently traveled to the United States this year, making notable appearances at the Golden Globes and the Super Bowl as a guest of Primark, where she mingled with celebrities like Kim Kardashian and Justin Bieber. Her U.S. television roles include serving as a social media ambassador for Love Island USA, hosting spin-off shows, and gaining acclaim on Celebrity Traitors US.

Additionally, Maura has signed with the prestigious Creative Artists Agency, which represents high-profile clients such as Lady Gaga, and has garnered praise for her acting debut in the Irish film The Spin, sparking interest from Hollywood executives. Meanwhile, Olivia has also spent time in the U.S. filming ITV projects and working on undisclosed ventures, expressing openness to future international opportunities but currently content with her career trajectory.

As both stars navigate their paths, the rivalry highlights the competitive nature of celebrity careers, with Maura's latest fashion statement and professional moves keeping her in the spotlight amid ongoing tensions.

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