Shoppers are turning to a supplement they claim is 'life-changing' for sleep, costing 51p a day. New Nordic's Magic Magnesium™ Glycinate, recently ranked the UK's top single-source magnesium glycinate by Euromonitor International, delivers 240mg of elemental magnesium per dose, along with vitamins D, B, and French maritime pine bark.
Magnesium supports energy levels, muscle function, and the nervous system while actively reducing fatigue. Its role in improving sleep quality is well documented, and ongoing research highlights its potential to transform sleep routines. The product also features French maritime pine bark, which the brand says 'improves microcirculation' and sources from the Larnes Forest near Bordeaux, France.
Price and purchase options
Shoppers can purchase the Magic Magnesium™ Glycinate 60 tablets for £15.37 when they subscribe and save. With the recommended serving of two tablets per day, one in the morning and one in the evening, each daily serving works out at around 51p.
Customers can opt for subscribe and save deliveries every month, every two months, or every three months. Those wishing to make a one-off purchase can try the product for £20.49, which works out at around 68p per day. Those who struggle to swallow tablets can also try the Magic Magnesium™ Glycinate Shot, available on subscribe and save for £22.49 or as a one-off purchase for £29.99. One sachet per day is recommended.
Shopper reviews
The brand's tablets have earned three five-star reviews on the retailer's website. One reads: "I've been looking for a form of magnesium that doesn't upset my stomach. A doctor recommended the glycinate form, and I've had no problems with stomach problems since starting to take this. Can recommend."
A second reviewer enthused: "Struggled to sleep for over 20 years; taking these has been life-changing. There are some occasions where I may wake up early, but not too often, but now most nights I go to sleep straight away."
New Nordic is also stocked at Boots and on Amazon, where shoppers have left glowing testimonials. One customer wrote: "Hello dreams. I don't sleep more, but I finally feel like I have REM sleep." Another added: "Great product. I have slept really well since taking the magnesium glycinate, and find the pins and needles in my legs have almost disappeared."
However, the supplement did not work for everyone, with one person commenting: "Hasn't worked for me so far; I've not seen an improvement in sleep or any added benefits to my health."
Nevertheless, one reviewer commented: "Truly magic. Taking for a week and noticeable difference in my sleep quality - great stuff!" While another added: "This supplement really helped me get my sleep in order. I sleep deeply and feel well-rested. I'll definitely continue using it." One shopper stated: "The best one on the market." Another review reads: "It works. One in the morning and one about 4 hours before bed. I've not experienced such a deep and wonderful sleep in years!"
Alternatives to shop
Elsewhere on the high street, Holland & Barrett stocks Solgar Magnesium Glycinate capsules (240 mg, 60 Capsules) for £15.99. The product has already earned an impressive 4.6-star rating. Another option from iHerb is NOW Foods Magnesium Glycinate, 180 Tablets (100 mg per Tablet), priced at £17.67 on a subscribe and save basis or £20.79 for a one-off purchase. One satisfied customer has described them as 'my one and only'. Otherwise, the Magic Magnesium™ Glycinate is available to purchase at New Nordic.
