Morrisons is rolling out halal Burger Boi outlets in supermarkets nationwide, yet neither company mentions the religious slaughter method across any of their public communications. The first site opened at Morrisons Manchester Piccadilly in December 2025.
Expansion and operations
A second full-service restaurant started trading this month at the Wood Green store in north London. Watford is confirmed next, with four further locations planned before the end of 2026. Each unit operates as a complete restaurant offering dine-in, takeaway and delivery from the same premises where customers buy their groceries.
Halal status and disclosure
Multiple operators and independent halal directories state that every Burger Boi branch in the UK, including the new supermarket concessions, uses only halal meat. The claim rests on verbal confirmation from the owners rather than any publicly displayed third-party certification.
Despite this, Morrisons’ and Burger Boi’s websites, press releases, social media channels and marketing materials appear to contain no mention of the fact. Official branding focuses solely on Californian-style smashed burgers, flavour and expansion.
Welfare concerns
The absence of public disclosure sits against longstanding ethical objections to certain forms of religious slaughter. Animal-welfare organisations and scientific studies have repeatedly highlighted concerns that non-stunned methods, permitted under some religious interpretations, leave animals conscious for a significant period after throat cutting.
Campaigners have previously urged major retailers to ensure all meat on their premises is stunned before slaughter and to make these production processes fully transparent to everyday customers. A statement on the RSPCA’s website says: "Scientific evidence shows that slaughter without pre-stunning (known as non-stun slaughter) causes animals unnecessary pain. Our view is that all animals should be stunned before slaughter."
No statement from companies
Neither Morrisons nor Burger Boi has issued any statement addressing the halal status of the restaurants or the welfare issues linked to non-stunned slaughter. The partnership has been presented purely as a commercial move that places a popular burger brand in high-footfall locations with parking and established delivery networks.
As the rollout continues, shoppers looking for clear information on how the animals that end up in their meals were killed will find none on the companies’ own channels. Both Morrisons and Burger Boi have been approached for comment.
