ITV Confirms New Series of Iconic Game Show Bullseye with Freddie Flintoff
ITV Confirms New Bullseye Series with Freddie Flintoff

ITV has confirmed that the beloved darts-themed game show Bullseye will return for a new series. The broadcaster announced that former England cricket star Freddie Flintoff will reprise his role as host, alongside scorer Richard Ashdown and professional darts players.

Freddie Flintoff Returns as Host

Freddie Flintoff expressed his excitement: "It's great that Bullseye still has a special place in the nation's heart, as it does mine, and I loved bringing it back on TV screens. I can't wait to see what a new season brings."

Show's History and Revival

Bullseye was a hit in the 1980s and 1990s with the late Jim Bowen as host. It returned for a Christmas special in 2024, followed by a full series in 2025, and a Soccer Aid charity edition earlier this year.

Wide Pickt banner — collaborative shopping lists app for Telegram, phone mockup with grocery list

Viewer Praise

Fans have hailed the show as "the greatest British game show" of all time, with one viewer claiming no other show "in the entire history of the medium could ever objectively compare."

ITV Executives React

Katie Rawcliffe, ITV's director of entertainment, said: "Bullseye is a cherished format which has proved incredibly popular with viewers since its return, undoubtedly helped by Freddie. We're thrilled to bring another series to screens later this year."

Lily Wilson, managing director at Bright Entertainment, added: "We are thrilled to be bringing the iconic Bullseye back to British TV audiences later this year. With Freddie Flintoff equally as adored by the public, he is the perfect host for this modern take on a TV classic."

Bullseye is available to stream on ITVX.

Pickt after-article banner — collaborative shopping lists app with family illustration